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42. Follow good design guidelines. Avoid the common design mistakes.
43. Help your visitors by creating easy navigation. You want your visitors to stay for as long as possible.
44. Use Google Analytics to see your website statistics. It can help you optimize your site.
45. Google AdSense Heatmap works. Just above your main content is the best position to put your AdSense block
46. Forum sites have different Forum AdSense Heatmap. Best positions for AdSense for forums are: on the left panel, after the first post, and just below the last post before the footer.
47. Forum is interactive medium. Be sensitive to your visitors concerns.
48. Try 300×250 medium rectangle, 336×280 large rectangle, or 160×600 wide skyscraper ad formats. These are the best performing AdSense ad formats.
49. Choose colors that blend with your content.
50. Wrap the AdSense block around your content.
51. Put images next to or above your AdSense block can help improve your clicks-rate. Edit: take note, however, to make it clear that the images are not part of the ads. If not sure, consult AdSense support before doing this.
52. Use channels to track the performance of different format, colors, and positions.
53. Opt in for both image ads and text ads. Google will choose better performing ads for you.
54. AdSense has both CPM (cost per thousand impressions) and CPC (cost per click) ads, and will choose the one it thinks can perform better.
55. Both image ads and text ads can be either CPM or CPC.
56. Put link unit ads. They can add to the bottom line.
57. Try Google Search unit. They provide value to your visitor while adding to your bottom line.
58. Put in lots of efforts in creating contents and promoting your website. AdSense is not a get-rich-quick scheme.
59. Clear low-value links from your site. You want your visitors to exit through the ads. Put only links that are really useful for the visitors.
60. Search “AdSense Tips” on Google. Most webmasters continuously try to optimize their AdSense and many are more than willing to share their result
61. If you blog, Darren has some tips for you.
62. Inside AdSense is official AdSense blog, where you can find latest developments about AdSense.
63. You can get help of other AdSense publishers at AdSense Help Group.
64. If you are serious about making money from AdSense, get Joel’s AdSense Secrets.
65. Don’t put too many ad blocks on your site. Find out the highest CTR block and remove the others. Few clicks on the 1$ ads are better than many clicks on the 3-cent-ads.
66. Experiment, experiment, and experiment. You can never stop trying for new ad format. Even if you think you can’t improve anymore, one slight change might increase your earning significantly.
67. Remove the “Advertise on this site” from your AdSense block until your site is big enough to attract real advertisers. This will help to clear off many MFA (made-for-adsense) sites. You can disable it from AdSense account setting.
68. Use AdSense Preview Tool to test the ads that will appear on your site. You can click on ads in the AdSense preview tool, as the advertisers are not charged from it.
69. AdSense uses geo-location to deliver advertisement. So, what you see on your site might not be what your visitors see. Use AdSense Preview Tool to view your AdSense advertisement displayed for visitors from other places.
70. Use AdSense Competitive Ads Filter to remove scrapper sites ads. Scrapper sites are sites without real content. They are either link farms, content theft, or meta search engine.
71. Use AdSense Competitive Ads Filter to remove irrelevant ads.
72. AdsBlackList.com have good list of URLs to block. Try it.
73. Try variations of AdSense colors, format, and position on different pages to make it more unpredictable for your visitors.
74. Learn some CSS.
75. If you are putting multiple ads block on your website: put most clicked block to appear first in the HTML. Higher position in HTML = higher paying ads. You can do this using CSS.
76. Try to put contents on different subject topics. If it can draw visitors, write more on that topic.
77. If you have dynamic pages, use htaccess rewrite rule to make it appear as static, e.g. http://www.hundredtips.com/100-google-adsense-tips.html instead of http://www.hundredtips.com/?p=6.
78. Validate your site HTML and CSS.
79. Break your long articles to few short articles; this way the users are exposed to the ads for more times.
80. Keep each article focused on one topic.
81. Watch your statistics and pay attention to articles that bring in visitors.
82. Write more articles within the subject that attract visitors.
83. Web-savvy visitors are less inclined to click on ads.
84. Have patience. You need time to build the traffic, and to optimize it.
85. Think long-term. Analyze what your visitors need, provide value and good experience to visitors.
86. Consider buying websites. If you do it right, you can get back your investment in a relatively short time.
87. Watch your AdSense earning. Notify AdSense Team if you find anything suspicious. Your competitors might try to sabotage your account, or your well-meaning friend keeps on clicking on the ads thinking they are helping you.
88. Use Google AdSense section targeting to help AdSense deliver more relevant ads.
89. Use AdSense Alternate Ads in case if AdSense can’t find any relevant ads.
90. Use rotating color ads. It keeps your visitors from getting AdSense blind.
91. Try other contextual advertising networks too. Yahoo Publisher Network is still in beta and only available in U.S., or you can try Clicksor, Bidvertising, etc. Just make sure you don’t put them on the same page with the AdSense.
92. You can put your clickbank, amazon, or other affiliate links on the same page with AdSense. You can also put other advertising network, so long as it is not contextual ads. Try Chitika, and disable the contextual ads option.
93. If you don’t follow the Terms and Conditions, your AdSense account will be disabled and you’ll get banned for life.
94. If you didn’t do anything wrong and your AdSense account is disabled: write them a polite and professional email, be patient and be persistent. Offer them your server logs to prove your innocence.
95. Spread the links to your website: put it on your email signature, put comment on blogs, and participate in your niche forums.
96. Promote your articles in social bookmarking sites: del.icio.us, digg, reddit is good start.
97. Provide "Email a Friend" option to visitors.
98. Familiarize yourself with AdSense earning report. It can help you determine where your money is from, and optimize accordingly.
99. Offer newsletters for visitors. It give you chance to get the visitors back regularly.
100. On AdSense support page, you can find almost every information you need about AdSense.
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